Active Campaign is a powerful email and automation tool that can be used by both marketers and business owners. With its drag-and-drop interface it allows users to create automated emails in minutes rather than hours or days (depending on how advanced they'd like their campaigns to get).
The ability to send bulk emails at once has made this an extremely popular solution when sending out newsletters, promotions, offers, etc., and even if you aren't using it yourself then chances are someone else within your company might use it - so why not take advantage of any commissions earned from sales generated through these messages?
That said, we've found that there are some people who have been confused about whether or not ActiveCampaign actually does offer affiliate marketing opportunities. While there isn't currently any official affiliate partnership offered directly through the software itself, it doesn't mean that affiliates won't make money off of referrals. Let us explain...
MailChimp was one of the first companies to bring email marketing into the mainstream, offering everything from free accounts to professional plans which include autoresponders, analytics, tracking codes, templates, and other features designed to help businesses grow their subscriber lists. However, while many people know Mailchimp because of its reputation, it's important to note that it was acquired by Adobe back in 2015 ($1 billion) and now operates independently. This means that although Mailchimp may still be available and accessible via the website, it is no longer owned by them.
In terms of similarities between the two brands, there are quite a few differences. For example, Mailchimp uses what's known as "A/B testing" where new variations of an email campaign are sent out randomly to different groups of subscribers until one variation proves to be most effective. On the flip side, ActiveCampaign uses what's called "Multi-Variate Testing", meaning that multiple versions of every email will be sent out simultaneously in order to see which version produces the best results.
This difference alone could result in significant savings over time since A/B testing requires far less resources and effort than Multi-variate testing. However, regardless of the fact that Mailchimp is now independent, the name remains synonymous with email marketing services. Therefore, if you're looking for something similar to Mailchimp but don't want to pay for anything fancy, you'll likely find all of the features you need with ActiveCampaign.
While it would certainly be possible to set up automatic emails to go out from ActiveCampaign without ever having to link the two platforms together, doing so would require setting up a whole new workflow just to automate those messages. Instead, you should look to connect ActiveCampaign with another service such as Mailchimp instead. By linking your two systems together, you'll save yourself the hassle of creating yet another system entirely and also gain access to additional tools and integrations that come along with being part of the larger organization.
For instance, if you were to sign up for Mailchimp through ActiveCampaign, you'd automatically receive access to things like:
Email List Segmentation & Filtering
Advanced Analytics Reports
Marketing Automation Tools
Smart Lists
Segmented Emails
Automated Email Sendouts
And much more
ActiveCampaign is primarily considered a desktop application which runs on Windows PCs or Macs. It works well on mobile devices too, however, and you can easily install the app onto Android phones and tablets running either iOS 9 or later or Android 4.0 or later. You can download the app here.
If you plan on selling products online or through ClickBank, then you'll want to keep an eye out for a special section dedicated to affiliates. Here, you'll find information on how to become an affiliate marketer for specific merchants and instructions on how to promote certain items using the ActiveCampaign API.
As mentioned previously, if you're interested in becoming a paid ActiveCampaign Reseller, you must first complete a detailed training course before receiving approval. After that, you'll be able to purchase a Subscription Package which includes a number of benefits including unlimited seats, priority support, and access to monthly webinars.
Although ActiveCampaign is often referred to as a CRM, it really functions more like a Marketing Platform. In addition to helping you manage leads, customers, contacts, events, projects, tasks, etc., it provides numerous ways for you to automate the entire process of generating revenue.
CRM stands for Customer Relationship Management. As you probably guessed, ActiveCampaign's primary goal isn't to collect tons of data about individual customers, it's to provide tools that will help you better understand your audience. Through the integration with Mailchimp, you'll be able to track the performance of various promotional efforts, analyze trends, and adjust future activities based on past experiences.
Furthermore, by connecting your ActiveCampaign database to external applications like Salesforce, Hubspot, Google Sheets, Excel, Zapier, Marketo, Zendesk, etc., you'll be able to pull data straight into your own dashboard and utilize it accordingly. And finally, ActiveCampaign comes equipped with a suite of built-in reports that enable you to quickly review key metrics across your entire list, segmented by lead stage, source, gender, age, etc.
By integrating ActiveCampaign with third party apps, you'll be able to do things like:
Measure conversions from landing pages hosted elsewhere
Track open rates and clickthrough rates of links shared externally
See exactly who opened your email, and how long they stayed engaged
Analyze which types of content perform best during different times of day
This is only scratching the surface though. There are literally dozens of other options available depending on what type of report(s), analysis, functionality, and customization you desire. If you're ready to start making money today, check out the full range of ActiveCampaign offerings right away.
But wait... there's more! We didn't mention anything about getting started with ActiveCampaign. That's because there are several different avenues you can pursue in order to generate income. From building your own product to promoting others' products, there are plenty of methods available to ensure your success. But let's focus on one particular way to earn passive income right now -- affiliate marketing.
Affiliate marketing is simply earning cash by referring potential buyers to someone else's site. When someone clicks on your referral link and makes a purchase, you earn a percentage of the total sale price. So, for example, if you had a $10 eBook and sold 100 copies of it on Amazon after directing 10 people to buy it, you'd make $100. Of course, this assumes that the person buying the book actually read it and liked it enough to recommend it to his friends. If he did nothing else, he'd have done you a favor by purchasing the eBook himself.
It turns out that there are lots of ways to turn your blog posts, social media updates, YouTube videos, Facebook ads, Twitter tweets, Instagram photos, LinkedIn profiles, etc., into revenue streams. Many of them involve paying small amounts of money upfront, sometimes as little as $5, in exchange for increased exposure. Once that happens, you're essentially giving away your work for free. All a buyer needs to do is share it with her followers and she gets credit for driving traffic and potentially increasing sales.
So, if you're already blogging regularly, consider adding an affiliate marketing page to your site and sharing relevant articles on social networks. Or, if you post regular video tutorials, add a call to action button encouraging viewers to visit your ecommerce store. Even if you're not technically inclined, you can learn how to optimize your sites and build compelling graphics using programs like Canva to increase your odds of converting visitors into customers.
Ultimately, whatever method you choose, remember that the ultimate goal is always to sell. Whether you're providing helpful tips, reviewing products, or writing reviews about the latest gadgets, you should never forget that your readers ultimately expect you to deliver quality content that helps them solve problems or achieve goals. This is true whether you're trying to drive traffic to your own website or direct people toward somebody else's.
Interested in learning more? Check out our guide to earning passive income with affiliate marketing.
ActiveCampaign offers a comprehensive email marketing platform that allows users to create and manage campaigns with ease. It also integrates seamlessly into other business applications such as Google Analytics, Salesforce, Hubspot, and Marketo. If you're looking for an all-in-one solution, then this could be what you need.
But it's not just about managing emails. You can use Active Campaign to send out custom promotional content via newsletters, auto responders, drip campaigns, and even SMS messages. And if you want to take things one step further, you can integrate it into your website by creating landing pages, web forms, and popups—to name but a few of its many features.
However, perhaps the most exciting aspect of using ActiveCampaign is how well they support affiliates. In fact, there are several ways in which you can earn money from referring customers to their service. This article will cover some of these methods, along with information on joining their affiliate program so that you too can start earning commissions today.
There have been numerous comparisons between both platforms over the years, but ultimately, we don't think either should replace the other. Each has its own strengths, and depending on what you need them for, neither is perfect. For example, while ActiveCampaign does offer templates, it doesn't come with prebuilt lists (as opposed to MailChimp). However, if you already know someone who uses MailChimp, there isn't any reason why they wouldn't switch over to ActiveCampaign.
One thing to note though, is that when talking about "email" platforms like ActiveCampaign vs. MailChimp, it's important to differentiate between sending automated emails versus those sent manually through a browser. While ActiveCampaign does let you set up automatic mailings of various types, you'll still need to log into your system every time to add new subscribers. That means that you won't get credit for anything unless you actually receive the email in question. On the other hand, MailChimp only sends out emails based on actions taken within the application itself. So, once you've created an autoresponder, it will automatically generate a list of people who subscribed to said list after making the appropriate action.
Another way in which ActiveCampaign differs from MailChimp is in terms of flexibility. With ActiveCampaign, you can easily customize everything from your email template, to the look and feel of your entire site. But you cannot change the design without paying extra for a license upgrade. As far as functionality goes, however, MailChimp wins hands down. Not only can you edit almost everything on your page, including colors, fonts, images, and CSS stylesheets, but you can also upload videos and interactive elements directly onto your page.
This versatility makes MailChimp ideal for small businesses with limited resources. A great example would be companies running online courses. They might not require a lot of customization, but simply having something like video tutorials available is enough to make them stand apart from competitors.
Both services also boast similar API integrations, allowing developers to build third party software around them. Of course, both provide plenty of free options, but ActiveCampaign does charge $10 per month for unlimited contacts and advanced analytics. This price may seem high at first glance, but keep in mind that it includes access to additional APIs, including Facebook Ads Manager, LeadPages/OptinMonster, and Zapier. These are extremely valuable tools that can help you grow your mailing list faster than ever before.
If you'd rather stick with the tried-and-true method of building leads instead, then MailChimp is probably going to suit you better. Even if you choose to pay monthly fees, you can save money from bundling multiple products together. All of the major ecommerce sites include MailChimp among their offerings, meaning you can sign up for a simple plan and reap the benefits across dozens of different websites.
We mentioned above that ActiveCampaign is especially useful for smaller businesses. After all, it comes built right into the Microsoft Suite, so you won't have to worry about installing a separate app or finding another provider. Many larger enterprises often prefer MailChimp because it provides more robust capabilities, but that shouldn't stop anyone from signing up for ActiveCampaign instead.
It's particularly appealing to startups and small businesses since it has no long term contracts and no minimums for hosting. Plus, unlike MailChimp, it's completely open source, meaning you can download the code and modify it yourself if necessary.
You can also use it for personal purposes, although obviously you won't gain any revenue doing so. Still, it's easy to see why so many people opt to use ActiveCampaign instead of Gmail or Outlook—it feels less clunky and more customizable.
As mentioned earlier, ActiveCampaign charges $9.99 per user per month. Depending on whether or not you bundle other apps, that number can go up to around $13-$15. But regardless of whether you decide to subscribe to a yearly package or individual plans, you're getting a very good deal overall. At least compared to other providers.
For example, ClickFunnels costs anywhere from $97-$297 per year, depending on where you live. We personally recommend trying it out for three months before deciding whether or not it's right for you. But if you find that it works well for whatever purpose you had originally planned, it can definitely prove beneficial.
On top of that, you can expect to spend roughly $50 per month on domain names and SSL certificates alone. When you factor in the cost of hiring someone else to handle your IT needs, it quickly adds up. Then again, you can always buy your own domains and host your own server if you wish.
Ultimately, choosing between ActiveCampaign and Mailchimp boils down to preference. Both are excellent choices, but it really depends on what kind of company you run. What do you consider to be the main selling points of ActiveCampaign? Do you enjoy being able to customize everything on your website or do you prefer MailChimp's simplicity? Let us know in the comments below!
To begin, you must register for an account and link it to your bank card. Once that's done, you can browse the marketplace to discover available partners. There are hundreds of companies offering to promote ActiveCampaign, and chances are pretty good that you'll find one that suits your particular niche.
Once you identify a product you'd like to promote, click the + Add New Product button next to the relevant campaign. From here, enter the details of your chosen product and hit Save & Continue.
Afterwards, you'll receive instructions on how to complete your registration process, and you'll also learn exactly how much you'll earn for promoting each item. Finally, you'll also be given links to your referral tracking dashboard, where you can monitor the progress of your referrals and track your earnings accordingly.
While we haven't used ActiveCampaign ourselves yet, we hope this guide was helpful! Have you signed up for ActiveCampaign yet? Are you planning to try it out? Tell us about it in the comments section below!
ActiveCampaign has been around since 2009 and provides a great platform for creating email campaigns as well as tracking results of those emails. It also includes features that make it easy for marketers to track their sales leads through social media sites like Facebook or Twitter. This makes it an ideal tool for businesses looking to get in front of potential customers on different platforms.
It’s important to note that while many companies offer similar tools, they are not all created equal. Some might be better than others at specific tasks, but it’s always wise to do some research before choosing which one will work best for your business. In this article we’ll compare two popular options – HubSpot and Active Campaign. We’ll look specifically at how these programs differ from each other as well as what kind of benefits (if any) either may provide to small-to-medium sized businesses.
If you have employees who send out bulk emails to multiple lists, then ActiveCampaign can help you organize them into folders, schedule when they should go live, and even set rules so that certain kinds of recipients can receive special offers only once per day. You can create templates for new messages so that you don't need to remember everything about every campaign. And if you aren’t sure whether something works properly, just test it yourself by sending yourself an automated message. If it doesn't deliver the way you expect, simply change it until it does.
You can use ActiveCampaign to manage both personal and professional contacts without having to worry about where to store information. All of your data stays inside the app itself rather than being uploaded onto another website somewhere else. As long as you have internet access, you won’t run into problems trying to find your contact list or update existing records.
In addition to managing contacts, ActiveCampaign allows users to keep tabs on their own performance using reports. These include things like bounce rates, open rates, clickthrough rates, time spent on site, and much more. Users can see exactly how effective their efforts were across various channels. They can also share results with colleagues and clients.
The ability to track progress over time is helpful because it helps people understand why certain tactics worked and others didn’t. When used correctly, it shows everyone involved that there was no reason to give up.
Another unique feature offered by ActiveCampaign is its ability to monitor user activity outside of the app itself. With this feature, users can view statistics related to traffic coming from Google Analytics links placed throughout the pages of websites that they host. There are additional ways to measure success, such as comparing open rate percentages based upon different demographic groups.
As mentioned above, ActiveCampaign also comes equipped with social sharing capabilities so that you can post updates to Facebook, LinkedIn, Pinterest, and Twitter right within the application. Using this method, you can let followers know about product launches, upcoming events, and anything else relevant to your business.
Of course, ActiveCampaign isn’t perfect. While it boasts impressive functionality overall, it is missing several key features. One example would be the lack of integration with third party apps. Another thing that could prove problematic is the fact that ActiveCampaign doesn’t support multi-user accounts. That means that if someone leaves your company, they leave behind all of their previous records.
At least this problem is easily solved by upgrading to a premium plan. Unfortunately, this option costs $99/month and is beyond the reach of most SMBs. Luckily, there are plenty of alternatives available. A few examples include SendinBlue and MailChimp. Both of these services have free plans that enable you to send newsletters to targeted audiences. They also come with built-in analytics tools and automation features.
HubSpot and ActiveCampaign both offer similar functionalities and come packed with numerous useful features. However, there are still some differences worth noting. Let’s take a closer look at some of the specifics.
First off, HubSpot focuses primarily on helping organizations grow their online presence via content creation. Its primary focus is on building websites and blogs. On the surface, this sounds fine, but it does mean that there are fewer resources dedicated towards growing relationships. Also, some functions require paying extra fees.
On top of that, HubSpot is quite complex compared to ActiveCampaign. Even basic tasks can sometimes seem overwhelming. Fortunately, however, you don’t actually need to master all of the intricacies of the system in order to succeed. Just pick a couple of modules that you feel comfortable working with and stick to them. Otherwise, you risk getting lost in too many details.
Finally, HubSpot is known for emphasizing transparency. It wants to make sure that you know exactly how it operates and how it affects your bottom line. At times, this approach can be annoying. But in general, it serves as a good reminder of how important it is to maintain strong communication lines.
One last point of interest: HubSpot is often referred to as “the Microsoft Word of Marketing.” Many believe that it is superior to ActiveCampaign in terms of usability and simplicity. Whether that is true or not remains to be seen. What is clear though, is that neither of these options is going anywhere anytime soon. So if you want to stay ahead of the curve, now is definitely the time to start learning.
As far as enterprise level solutions go, HubSpot and ActiveCampaign are pretty comparable. They both cost roughly the same amount ($399/year), offer similar levels of flexibility, and boast similar sets of features.
So really, it boils down to preference. Are you interested in seeing detailed analytics regarding visitor interactions? Do you prefer using a simple interface instead of spending hours tweaking settings? Or maybe you're concerned about security issues and want to avoid storing sensitive data on a remote server?
Whatever the case may be, the decision ultimately rests with you. No matter which service you choose, it’s vital to put together a proper budgeting strategy first. This will ensure that you can afford ongoing expenses. After all, nobody likes feeling stuck in a rut.
Yes, ActiveCampaign and Salesforce do indeed connect. This enables SMEs to automate their entire workflow process. Instead of manually entering data into spreadsheets on a regular basis, users can rely on the powerful search function to quickly locate necessary information.
By connecting these systems, you can automatically upload files to your Salesforce database. Then whenever someone sends you a lead via ActiveCampaign, Salesforce will immediately notify you about the opportunity. Your team members will never have to waste valuable time searching for pertinent info.
Other ways in which ActiveCampaign connects with Salesforce include:
Automatically updating leads after they've been sold to prevent duplicate entries
Sending reminders to remind salespeople to follow up with prospects
Integrating with QuickBooks Online to facilitate bookkeeping
And finally, Salesforce gives you full control over ActiveCampaign API so that you can customize the experience according to your needs.
So in short, yes, ActiveCampaign integrates with Salesforce very nicely. Once again, you'll need to invest in a paid subscription to unlock advanced features and integrations. But given the number of advantages discussed earlier, it seems like a fair tradeoff.
To learn more about ActiveCampaign, check out our comprehensive guide here.
Just follow our battle-tested guidelines and rake in the profits.