There are many products out there that can help you make some extra cash online. Many of these products will offer you the opportunity to earn commission from your sales if they choose to partner up with affiliates who market their products on behalf of them.
If you're thinking about becoming an affiliate yourself then it may seem like one big decision - which companies should we work with? How do I find the right ones to join? What kind of offers do I need to create? There is so much information available out there but where do you begin?
I've been involved in affiliate marketing since 2007 and have had a lot of success over the years. The biggest mistake people often make is getting stuck at 'how do I get started' stage without knowing what they actually want to achieve first. So let's talk through this together and see exactly what it takes to become successful as an affiliate marketer.
Before you even consider approaching anyone for partnership opportunities, you must know just how you plan on doing it. If you don't know how you want to go about promoting something then you won't understand the questions you need to ask potential partners.
The most important thing to remember here is that not all sites allow you to signup as an affiliate. You'll need to check whether they use an affiliate dashboard (like Clickbank) or a third party software tool (Shopify). Once you know how you intend to apply to a site you'll also want to look into what type of content they require before allowing you to submit your application.
You'll need to provide links back to them throughout any articles that contain your signature link. This way you encourage more traffic to their website and hopefully generate more revenue down the line. Most sites will accept applications directly via their own interface rather than having you fill out a form via their dashboard.
When asking for permission to advertise on their site you'll generally need to provide proof that you already have thousands of visitors coming to your blog/website each month. Some websites prefer that you include statistics such as Google Analytics data showing monthly visits to your website and daily unique visitor counts. Others will only take interest in seeing stats from other sites linked to yours.
They might expect you to send traffic to their site by writing reviews or creating free ebooks to show off your expertise. They could request testimonials from customers too. It depends entirely upon the niche of course so always try to keep things relevant to the audience you wish to attract.
Remember though that there isn't necessarily anything wrong with sending traffic to another person's site. In fact, a good number of bloggers today rely heavily on referral traffic from social media platforms such as Facebook and Twitter. As long as you're providing value to those platforms you'll likely receive plenty of traffic to your blog along with it.
Once again, the key word here is "ask". Many people assume that once they've signed up to an affiliate network they can simply contact every single company within the network and beg them to give them a job. That's simply not true!
It took me quite awhile to figure this out because I was under the impression that I'd just pick a few programs that were ideal for me and forget about the rest. But affiliate networks aren't looking for a whole bunch of newbies to add to their list. They're actively recruiting people with experience and knowledge of the industry to represent them.
So before contacting any company you really need to research their reputation and track record. Are they reputable? Do they pay well? Have they got lots of different kinds of offers to suit everyone's needs? Is their customer service reliable and responsive? These questions matter far more than just signing up for the next big scheme.
Also, bear in mind that not all businesses are created equal. The best affiliates tend to be large corporations with established brands and products. Those types of companies often employ full-time staff members focused solely on generating income for themselves and their business.
Because of this, you'll usually need to prove that you're able to deliver results for them in order to get hired. A good example of this is our recent article discussing how to build a profitable Amazon FBA store. We used a proven method to bring customers to our store that worked very well.
Most small businesses however can barely afford to hire an employee to manage their online presence. Even if they did, it wouldn't mean that they'd automatically trust you enough to hand over control of their entire operation.
Some smaller companies will happily work with individuals and independent marketers instead. And while these partnerships are often less lucrative, they're still highly rewarding for both parties involved.
One common misconception among newcomers to affiliate marketing is that there's nothing special required beyond signing up for the platform itself. However, this couldn't be further from the truth. Every affiliate program has its own set of rules and requirements. You'll need to familiarise yourself with these before submitting your application.
For instance, how does the payment system work? Does it come straight from the sale price? Or do you need to wait until after the item sells to collect your earnings? Will they charge you a fee for processing payments? Which currencies do they support? All of these questions need answering and they vary between different platforms.
But if you follow the above steps correctly and prepare ahead of time, everything else becomes easier. Your chances of approval will increase dramatically. Remember that it doesn't hurt to ask any question that comes to your head during your initial search. Just keep reading forums and blogs dedicated to affiliate marketing to gather ideas.
As mentioned earlier, many affiliate networks now operate using automated tools. This means that you never need to speak to anyone face to face unless you absolutely have to. Instead, you can focus your energy on building relationships with other affiliates and developing valuable content for your blog.
This frees up your time to spend working on the projects that you love. Of course, it's possible to still reach out to contacts personally if needed and if you feel comfortable doing so. But it's better to avoid unnecessary phone calls whenever possible.
In terms of emails, you shouldn't ever send personal messages to anyone outside of the affiliate network. Always stick to generic subject lines and greetings. Don't mention names either, especially in the body of the message. Try to treat everyone equally regardless of their position within the organization.
And finally, remember that the relationship you develop with others is crucial to your overall success. Be genuine and friendly yet professional at the same time. When you're ready, put in the effort and learn how to effectively communicate with anyone.
Your efforts will soon pay off and you'll be surprised at the amount of residual income you can accumulate by following these tips alone.
I'm sure many of us have thought about it at some point. Let's say I really want to promote a product, brand or company that I really believe in and think my readers and future readers would be interested in. How can I get them to buy the products from me instead of another seller?
There are so many different ways to go about this, but one thing is certain - if you don't know what your audience wants then you won't succeed as an affiliate marketer. That may seem obvious, but there are plenty of people who just assume they're doing their job correctly when they aren't. It could also be because they haven't been told exactly why they should care enough to take action.
When thinking of new opportunities to sell something online, you need to consider whether the opportunity will bring value to yourself or others first. If you try to make money before trying to add value with your promotion, you'll probably fail. The same applies for promoting other sellers' products. You must always sell more than you give away.
So let's talk about how to approach someone about affiliate marketing.
The best way to find out if someone might be interested in working together is to send them a message asking if they'd like to work together on something. This doesn't mean you have to pitch them right off the bat though! Let's look at three things you can do to help set up a conversation.
1) Create content around the topic that interests them. Do some research into what kind of information they already consume (eBooks, YouTube videos, etc.) and create similar material. Then share these articles through social media channels where they receive regular updates, such as Facebook groups, forums, blogs, Twitter, Pinterest, LinkedIn, Instagram, etc. Once you've created content relevant to them, share it across these platforms.
2) Send them a friendly introduction email introducing yourself and offering them a chance to learn more by signing up for your newsletter. They can opt-in via your website or mobile app. Make sure both emails are clear and concise. Don't bombard them with too much information - keep it simple and direct.
3) Follow up with a personal phone call or Skype chat to introduce yourself and discuss further details. Use this time to ask questions about any potential business relationship, such as "What motivates you?" or "Why did you choose [name] over all the other options available?". Ask questions that will help you understand their motivations behind becoming involved with your product/service. These questions will allow you to tailor the type of partnership you offer based upon their needs.
You can use the answers to those questions to determine which types of partnerships you can offer. For example, you might not offer a commission plan if the person has very little free time. Or you might not offer a percentage discount if they prefer a fixed price option.
Once you feel comfortable with communicating with your prospective partner, move forward with creating an agreement. Here are a few tips to follow:
Create a contract that clearly states what each party expects from the partnership. Be specific about everything - including deadlines, responsibilities, payment terms, and expectations. Have two copies printed and signed by both parties. One copy goes to you and one copy goes to the other party. Keep a record of every transaction until both parties sign the final version.
Ensure that everyone knows what happens after the initial period of time. What are the next steps? Are there ongoing obligations between partners beyond the end date of the contract? Is one party responsible for paying the other? Find out now so that nothing falls through the cracks later down the line.
Don't forget to include important information regarding taxes. Both parties should agree on the amount of tax to pay, as well as whether the sales are taxable or non-taxable. Tax implications vary depending on the country, so check with your accountant or lawyer before proceeding.
If you're uncomfortable writing contracts, hire a professional to draft yours for you. There are several services you can turn to, ranging anywhere from $5-$50 per hour. Just search Google for "[your city name] legal services" and you should easily find reputable companies that specialize in helping entrepreneurs.
Finally, ensure that both parties remain legally bound to the contract. A handshake isn't good enough here. Get it in writing!
Influencer marketing has become increasingly popular among marketers looking to generate traffic and build relationships with influential bloggers, journalists, podcasters, vloggers, and social media personalities. Influencers are generally considered experts in their fields, providing credibility and trustworthiness for your offers.
Here are a few things you can do to reach out to influencers:
1) Start following them on social networks. Check out their profiles on sites like Tumblr, WordPress, Instagram, Reddit, Snapchat, and YouTube. Look for posts related to your niche, industry, or general topics. Write personalized messages to connect with them directly. Try sending links to interesting blog post ideas they posted. Offer to provide feedback on their latest post or comment on theirs. If possible, send a gift card or sample item to thank them.
2) Reach out to influencers using social media ads. Advertisers often target influencers who have large audiences, allowing you to reach a wider demographic while still being able to customize your campaign. Many advertising firms even offer tools specifically designed to identify top influencers within your niche. To run successful campaigns, however, you'll likely need to purchase a small ad budget from a larger agency.
3) Contact influencers directly. Most major publications and websites employ writers who cover various aspects of technology, culture, entertainment, sports, politics, lifestyle, etc. These writers tend to focus on specific niches and are usually happy to feature guest posts from brands seeking exposure.
4) Contribute to existing communities. Some of the largest communities today exist on social networking sites like Quora, Reddit, Medium, and Twitter. By participating in discussions and answering questions, you can demonstrate your expertise in your subject area and gain valuable followers.
Communicating with affiliates requires patience and persistence. It takes time to build rapport and earn trust, which makes it difficult to establish a long-term relationship. However, once established, it's relatively easy to maintain communication.
To begin building a strong relationship with affiliates, you should:
1) Focus on quality rather than quantity. When you communicate with an affiliate, treat them like customers. Communicate only when necessary. Avoid sending automated emails, SMS texts, or push notifications. Instead, rely on written correspondence whenever possible. Email works great for most situations, especially if you're dealing with personal contacts.
2) Provide useful advice. Whether it's sharing your own experiences, giving examples of common mistakes made, or recommending resources, helpful suggestions can improve customer experience and ultimately increase conversions. If you offer a service, you can suggest solutions to problems they face.
3) Show appreciation. Remembering to show gratitude is essential to developing a positive relationship with anyone. Even in cases where you didn't personally benefit from the sale, acknowledging the effort put forth by the affiliate is crucial. Always express appreciation for their efforts.
4) Stay consistent. Your goal is to nurture a mutually beneficial relationship, not force the issue. Sending frequent marketing materials may result in fewer sales, but you never know what else you can accomplish unless you stay connected.
Having a solid proposal is critical to making your case. Before approaching someone with an idea for an affiliate program, outline key points in detail. Include a description of your goals, explain why you chose your particular partner, describe how the partnership will fit into your overall strategy, and present a detailed overview of benefits offered by the partnership.
As part of your proposal, you should offer incentives for joining your affiliate network. Incentives should be focused on increasing revenue for both sides as opposed to simply generating profits for you. An incentive package tailored specifically to your partner's needs will prove invaluable throughout the duration of the partnership.
For instance, if the person you're partnering with sells lots of items from Amazon, you could offer exclusive discounts on purchases made through your store. Similarly, if your partner specializes in selling apparel, you could offer special pricing on clothing purchased from your site.
Also, be aware of local laws governing the sale of goods. Each state varies greatly in its regulations surrounding the importation, distribution, and retail sale of merchandise.
It's important to note that if you approach an individual with whom you have no previous connection, it's unlikely that they will accept your request without knowing additional information. Therefore, it's advisable to develop a solid referral base prior to contacting anyone outside of your circle of friends and family members.
I'm sure many of us have had the experience of wanting to get involved in something exciting but just not knowing where to begin. If we're honest though, this is probably one of our biggest fears when it comes to starting out on any new venture or project - especially if it involves spending time online!
And although there are plenty of opportunities available to those who know what they're doing, getting started isn't always easy. It takes more than being able to pick up some tools and create a website from scratch (although these things certainly help!). Knowing where to find information and support is also extremely important and will often determine whether your business idea becomes reality or not.
Let's face it though, once you've got a good idea going and you're ready to put everything into motion, it could all end very quickly depending on how much work you're prepared to put into it. And even then, you may still hit bumps along the way which could make it seem like a lot harder than it actually is. So let's take a look at some ways to get started if you don't already have a great idea.
The first thing to remember here is that while everyone has their own unique ideas and aspirations, most people can agree that having a plan before hand is essential. You need to decide exactly what you want to achieve and why, so that you can keep focused throughout the process. This means taking some time to research potential products and companies that you might consider promoting and looking for affiliates to join them.
Once you've found a few possible partners you'd like to work with, you'll likely want to contact them directly to see if they're open to working together. There are several different methods you can use to do this, including creating emails through services such as MailChimp or Aweber, sending direct messages via social media sites such as Facebook and Twitter, calling them by phone or visiting their websites. In fact, using these various channels is pretty standard practice nowadays and works well because you can reach the person you're contacting without too much hassle.
However, sometimes reaching out by email is the best option. For instance, if you want to start selling Amazon products, you'll probably want to go straight to the source and connect with one of the major retailers themselves rather than trying to figure out how to partner with an individual seller. The same goes for other big names like ClickBank, Shopify and ShareASale. These guys run huge networks of merchants and you won't necessarily get anywhere unless you speak directly to them.
So, how do you approach a company like this? Well, it depends on the kind of relationship you hope to build with them. Let me give you a couple examples...
If you were talking to someone like the CEO of a large retailer it wouldn't hurt to let him/her know right away that you're a fan and that you'd love to talk to them about potentially becoming an affiliate. You could tell them how passionate you are about the brand and that you feel strongly about its products or service(s). Then, when you meet up with them in real life, you can share stories and experiences related to whatever you're promoting. They'll appreciate the enthusiasm and trust you implicitly after hearing your story. Plus, you'll both walk away feeling better about each other and closer friends.
Another way to present yourself is to simply mention that you're an active member of a certain community forum, blog or discussion board. Or perhaps you belong to a group of fans on Facebook. You might offer to send a link to your site to prove your credentials. If you're lucky enough to have built a following within a small niche area of interest, you might even try approaching influential members individually to discuss joining forces.
You can also choose to focus on building relationships with specific individuals behind particular brands. For instance, if your goal is to sell Kindle books, you might target top authors whose followers you admire and invite them to participate in conversations about ebooks and publishing on your blog. As soon as they realize you're serious about writing quality content, they'll become excited about helping you launch your book series.
Of course, this doesn't mean you have to limit yourself to only targeting famous personalities. By focusing on smaller groups instead, you stand a greater chance of landing deals with people who are genuinely enthusiastic about your product(s) and willing to help spread word-of-mouth advertising among their friends. After all, if you can convince 100 people to buy from you, you can easily turn that into 1000! That's a whole lot easier than convincing 10,000 people to buy from you!
It sounds obvious now, but success in affiliate marketing requires a combination of hard work and passion. Obviously, you shouldn't expect to get rich overnight, but you should aim to consistently produce high quality content and develop long term relationships with customers who are happy to pay for your expertise. To ensure you stay motivated, set goals and deadlines to keep track of progress. Also, keep records of sales performance and monitor results over time.
As far as the "hard" part of earning commissions, it helps to understand the basics of internet marketing and SEO. You'll learn the fundamentals of search engine optimization during your training period, but you don't need to master every detail to succeed. Just follow proven strategies for optimizing your pages and getting traffic.
In short, it's important to find the balance between work and play, and you'll never truly accomplish anything worthwhile if you approach your projects with tunnel vision. Remember, there's no point in making a tonne of cash if nobody knows about it!
Achieving mastery in any field usually takes years and thousands of hours invested learning from experts, reading textbooks and articles, watching tutorials and attending workshops. But you can dramatically speed up your journey towards expert status by investing time in developing practical skills. Here are three key areas you can concentrate on today:
1.) How to Write Emails
Writing emails is one of the most fundamental elements of any form of Internet communication. When done correctly, your message is personal yet professional, informative yet engaging. Your tone must be friendly yet authoritative, encouraging yet firm. All this happens naturally when you practice regularly.
2.) How to Use Social Media Sites Effectively
Social media sites are increasingly popular places to engage with others. However, effective interaction relies upon clear understanding of how people behave and react to certain situations. This includes knowing how to respond appropriately to comments made by strangers as well as posting engaging updates to attract attention and encourage engagement. Again, practicing and honing your craft is the fastest path to improvement.
3.) How to Set Up Websites & Blogs
Creating attractive webpages and blogs is another valuable skill worth mastering. Don't underestimate the importance of visual appeal either - your visitors are constantly scanning your page to identify relevant keywords and phrases. Make sure your design follows basic principles, allowing you to optimize your efforts for maximum visibility.
Finally, remember that affiliate marketing is a numbers game. Nobody ever became wealthy solely based on their efforts alone. Successful marketers tend to rely heavily upon referrals, recommendations and partnerships to generate profits. Therefore, it pays to cultivate relationships with trusted sources of referral traffic wherever possible.
One of the most common mistakes newcomers make is to assume that anyone is interested in what they have to say. Of course, some people will be, but the majority will prefer to read posts written by people similar to themselves. So, you should tailor your material accordingly.
For instance, if you're planning to promote Amazon products, chances are you'll spend lots of time discussing the benefits of owning a Kindle device. Other topics include buying guides, comparisons, news items, customer testimonials and reviews. On the flip side, if you're thinking of promoting electronics accessories, you might write about discounts, special offers and tips for saving money online.
Whatever you choose to promote, your goal is to provide value to your audience by offering useful advice or sharing helpful facts. This increases your credibility as an authority in your chosen niche and encourages prospective buyers to seek further assistance from you whenever needed.
There's no reason to worry about sounding boring or unoriginal. Instead, focus on providing solid content that stands apart from the rest. People will notice if you post interesting links to industry blogs and forums, share insightful opinions about trending subjects, comment on other peoples' content, and contribute to discussions. Ultimately, you'll earn respect and trust from readers if you show genuine desire to help others and demonstrate willingness to listen to feedback.
Just follow our battle-tested guidelines and rake in the profits.