White label WordPress can be used to create websites that mimic other popular sites without having to develop from scratch. It’s also an effective way to build businesses with similar functionality as another site, but using your own branding instead of theirs.
If you don't know what white label means, it's essentially creating a clone website using someone else's platform (in this case, WordPress) while keeping all aspects of the original design intact. You could then take over the hosting duties and provide custom support if needed. So, not only would you have access to their content management system, but you'd also get access to any updates they might release. White label WordPress themes let you replicate the look and feel of a competitor's site by simply replacing its template files with yours.
There are many reasons why people choose to go down this route of building their online presence rather than starting from scratch. This includes being able to launch a new business more quickly, taking advantage of existing SEO techniques, or wanting to start off on a budget. While there are no hard-and-fast rules about developing such a project, here we’ve rounded up some of our favorite ways to implement white label WordPress into your web development workflow.
The first thing you need to consider when setting out to create a white label version of a site is where you want to host it. If you're looking at launching a new product line, you may want to opt for a specialized service like Amazon Web Services Marketplace. But if you just need a simple solution for replicating one particular page, you should probably try something cheaper like Google Cloud Storage.
Once you've decided which option works best for your needs, you'll need to figure out whether or not the white label CMS will work within your chosen cloud storage provider. A lot depends on the type of file formats you plan to store your data in, so check that your provider offers these options before moving forward. After you've got the basics covered, you can begin working on your customization process.
You can either find a readymade set of templates available for download on the internet, or you can create them yourself. Creating custom white labels doesn't require much effort once you understand the core concepts involved. The most important things to keep in mind include making sure everything looks good, including images and fonts, and ensuring the code runs smoothly. There are plenty of resources to help you along the way. For example, you could head straight to Elementor's official documentation. Alternatively, you might want to learn from the pros who created Divi, a premium drag-and-drop builder for WordPress.
While white label refers primarily to the ability to replicate the appearance of a website, the term has been around long enough that it now encompasses far more. In fact, it's become synonymous with "customization," meaning you can change almost anything about a website -- including its name, layout, color scheme, font style, logo, and even the services offered.
In order to achieve this level of flexibility, developers usually rely upon prebuilt components called frameworks. These allow users to focus on the actual coding part of the job rather than trying to write HTML/CSS themselves. They often come with built-in libraries that handle tasks like loading assets, managing animations, and displaying user information. Some common examples include Bootstrap, Foundation, Material Design Lite, and Joomla! Framework.
These frameworks typically offer extensive API integrations, too. That means you can connect them directly to third-party software tools like Google Analytics, PayPal, and Stripe. And since these packages are already well established, it makes sense that companies like Shopify, Wix, Weebly, Squarespace, and others offer white label versions of their products.
As mentioned earlier, a big benefit of using a framework is that it lets you save time during the initial setup phase. Once you decide on a specific framework, you won't need to worry about adding extra features later because the interface itself comes packed with loads of standard elements. Then again, you can always tweak certain parts of each component to suit your needs better than the default settings.
For instance, if you run a fashion blog, you can add additional filters for product categories. Or you could give visitors the chance to signup for newsletter subscriptions right inside the header bar. By doing so, you ensure you aren't missing out on potential traffic.
Finally, remember that you don't have to stick with CSS. Instead of focusing solely on the front end, you can also dive deep into backend programming languages like PHP and Python. Both of these allow you to control nearly every aspect of your website -- meaning you can customize practically anything with relative ease.
When it comes to choosing between different CMS platforms, WordPress wins hands down. Not only does it boast hundreds of thousands of active installations worldwide, but it also boasts several advantages compared to competitors like Drupal and Joomla!. Most notably, WordPress' simplicity allows anyone to easily pick it up and get started.
Another great feature is the WordPress Customizer. As the name suggests, it gives users full control over their entire website's look and feel. Just open a browser tab and log in, and you can see exactly what changes were made after a given update was applied.
This tool is especially useful if you're planning to sell physical goods through your storefront. Since customers tend to expect consistency across multiple pages, it helps to show them exactly what they're getting when they buy your product.
WordPress also supports plug-ins, which give you the opportunity to extend the capabilities of the application beyond what the developer originally intended. One particularly powerful piece of technology is Gutenberg, which enables you to rework the editor experience entirely. With it, you can completely replace the textarea box with visual blocks that include formatting tabs, placeholder text, and image uploaders.
And finally, you can integrate WooCommerce, a widely adopted ecommerce platform, into your Word Press installation. This means you can accept payments via credit cards, gift cards, Paypal, and other payment methods. All you have to do is install a suitable plugin like Easy Digital Downloads or PayPal Standard Payments.
Many people prefer WordPress due to its extensibility, but if you want to stay away from the hassle, you can always explore alternatives. Check out our guide to the best WordPress alternatives if you want to switch providers.
Not really. Because of the huge number of applications currently available, it’s very difficult to identify which ones meet your exact requirements. However, there are still plenty of quality solutions out there. To narrow down your search, you should think about selecting a package based on the following criteria:
This is arguably the biggest deciding factor when considering a white label app. It shouldn’t feel outdated, nor should it look dated. Ideally, the interface should be responsive, easy to navigate, and visually appealing.
Some apps contain dozens of modules that can be customized individually. Others limit you to only a handful of basic functions. Depending on your needs, you may wish to select a solution that caters specifically to your niche market.
It goes without saying that you should never skimp on security. However, you should also avoid spending tons of money unnecessarily. Premium features generally cost $10 per month or higher, depending on the size of your subscription.
A final thought worth mentioning is that white label isn't necessarily limited to WordPress. Other platforms exist, such as Magento and Prestashop, both of which can be tweaked to fit your individual needs. Even if you decide to move onto a different platform altogether, you can continue to use the same white label approach.
Want to learn more about how to use a white label WordPress? Here are some tips to follow.
White labeling products on Amazon can be difficult when it comes to finding a good solution. The problem arises because there are so many options available that all seem great at first but end up being overpriced or not fully functional enough for what you’re trying to achieve.
If you want to create a website with an online shop then using WooCommerce might help you out, however if you just need a simple blog platform then this isn't going to work well either as most WordPress themes come with their own built-in shopping cart system. If neither option works for you then maybe another way exists which would allow you to offer other people a version of your site without having to pay them anything extra. This could potentially save you money while also giving others access to exactly what they're looking for.
The concept of "white label" has been around since ancient times where someone would take something from someone else's creation (like a recipe) and make changes to suit themselves before offering it back to the original creator for use by anyone. In recent years we have seen more companies adopt the term “white label” into their marketing strategies. For example, you may have noticed Uber now offers its services under various names like Lyft, Ola Cabs etc., each one representing a different city within India. However, these aren't just new ways to market the same company - instead they represent completely separate brands owned by Uber itself.
In fact, white label is used heavily throughout technology today and refers to any sort of branding strategy where there are two or more parties involved who both benefit from working together. One party creates something and gives it away for free whereas the second party takes it upon themselves to change it slightly or even turn it into something entirely unique. There are thousands of examples of this kind of thing happening right now across every industry imaginable. It happens frequently in software engineering too, particularly with web development tools.
There are lots of reasons why this technique will appeal to entrepreneurs and small businesses alike. First of all, you don't necessarily have to spend time developing your own custom solutions yourself when you can hire a third party developer to handle everything for you. Secondly, you'll avoid spending unnecessary resources building things that no one really wants or needs anyway. Thirdly, you won't waste valuable time creating content only for it to be ignored by nobody. And finally, there's the added bonus of saving some cash along the way!
So whether you plan to sell physical goods through your store or simply provide digital downloads via your website, here are our picks for the very best white label WordPress plugins you should consider installing ASAP.
One of the easiest ways to get started with adding a product label onto your website is to install Elementor Pro, a premium drag & drop page builder tool. You can download it directly from the official Elementor website for $99 / year ($9/month). Once installed, you'll find that adding a new product label is fairly straightforward. To start off, click the Add New button located in the header bar above your live preview window. Then choose Product Labels > Custom Products + More. Finally, give your product a name and click Save.
Elementor allows you to set a price range for your product, upload images and descriptions, adjust colors, fonts, sizes and much more. As mentioned earlier, you can assign a specific label or category to each item, meaning you can easily categorize your products based on their individual characteristics. With Elementor, you'll have full control over how your product looks and feels on your website.
Another popular choice among developers is Divi Theme, another premium drag & drop page builder tool. Again, this is another fantastic addition to your WordPress arsenal. When you purchase Divi, you'll receive 2 templates, 1 for the frontend user interface and 1 for the backend administration panel. Both are equally easy to use and require little training on behalf of the customer. They're so easy to understand thanks to their clean design and intuitive functionality.
To begin editing existing elements on your website, go ahead and select the textbox containing the information about your product. Then, click Edit Elements beside the Name field. Next, scroll down until you see a section called Header Text. Click the arrow next to it and expand the menu. From here, you can choose between several preset styles or edit the style manually. Similarly, you can change the font size, color and alignment of any piece of text on your webpage.
However, perhaps the most important feature of Divi is the ability to add custom CSS code into the template file. This means that you can alter almost every aspect of your website layout without ever touching the HTML. By modifying the settings inside the Page Builder tab, you can tweak your entire website appearance instantly. Whether you want to remove background images altogether, apply bolder or darker colors, increase or decrease padding or margin, or change the overall height or width of every single element – all of this is possible straight from the editor.
As far as open source projects go, Wordpress is one of the most versatile platforms available. So, when choosing which white label plugin to use, you shouldn't overlook the possibility of getting a free version of a powerful tool such as WPBakery Visual Composer.
WPBakery Visual Composer is a premium drag & drop page builder tool that enables users to build complex websites quickly and efficiently. Thanks to its extensive array of features, including multi-page layouts, unlimited fields per page, multiple post types, advanced SEO capabilities and tons of prebuilt widgets, you can rest assured that your project will look professional from beginning to end. Best of all, it doesn't cost a penny!
For those of you unfamiliar with visual composer, let me explain briefly. Essentially, Visual Composer makes it incredibly easy to construct beautiful websites featuring hundreds of components that can be rearranged, resized, customized and arranged according to your liking. Each component includes dozens of customizable attributes that allow you to further enhance your designs.
Some of the additional benefits include:
Customizable widget areas
Widgets included by default
Pre-made homepage variations
Multiple layouts
Advanced filtering
Built-in search engine optimization
Unlimited number of columns
WPBakery Visual Composer does contain a few paid extensions, but for 90% of its features, it's absolutely free. You can signup for an account and explore the vast library of premade layouts for any type of business you'd like to run. Of course, if you prefer to stick with something more basic, you can always try the free starter pack to familiarize yourself with the basics.
WordPress Core Modules is yet another white label WordPress extension that helps you automate repetitive tasks whenever you're setting up a brand new WordPress website. What sets it apart from similar applications is that it's actually designed specifically for non-technical users.
Once downloaded, you'll find that it contains a collection of handy scripts that can dramatically speed up the process of configuring your website. These modules allow you to import data automatically from Google Analytics, Facebook Ad Manager, Mailchimp, Dropbox and more. Other useful functions include the ability to generate random passwords, redirect URLs, generate a contact form, setup email notifications, export posts and pages to PDFs, and more.
With this combination of automation and customization, your life becomes significantly easier during the initial stages of launching your website. Plus, once you become accustomed to using the program, you will likely never switch back to doing everything manually again!
Want to learn more about the world of internet entrepreneurship? Check out our ultimate guide to starting your own ecommerce business.
You're an online business owner who wants to improve user experience by offering a more professional-looking website that's easy on the eye but also allows visitors to get what they need quickly without having to wade through confusing content. You could create your own custom site from scratch using HTML5 templates, CSS, and JavaScript code, but this can be time consuming and expensive if you don't have any coding skills.
Alternatively, there are many third party tools available which allow you to completely rebrand a standard WordPress installation into something unique and attractive with minimal effort. These services range from simple drag & drop customization tools all the way up to full-blown software like Elementor (our favorite).
But even these advanced options come at a price - so we've put together a list of some of our favorites here! We'll start off with one of the most popular solutions out there today: WordPress Customizer. Let’s take a look at why it works so well as a starting point.
White Label CMS is a service offered by WP Engine where someone else creates a Wordpress website based on their design template while you provide a domain name and hosting account. The end result will appear just like yours, except instead of being built by a team of developers, it has been designed by another company.
The benefit of getting a new website created for you is that it comes with a preinstalled set of themes, plug ins, and SEO settings already configured. This makes building a great looking website a lot easier than trying to figure everything out yourself. But since your brand isn’t involved in the creation process, it doesn’t matter that much whether the final product looks good or not. It’ll still be branded under your name.
In fact, because the entire project was outsourced to a different company, there’s no reason why you couldn’t use the same exact setup for multiple websites. So if you’re running several sites under the same company umbrella, or want to build similar websites later down the road, you might find that you only need to pay once and then you can reuse the same setup over and over again. That would certainly save you a lot of money each year.
If you’d rather DIY your website, you can do exactly that using the free version of the White Label CMS plugin found here. Just download the zip file containing the plugin files and upload them directly to your server via FTP. Then follow the instructions provided within the readme text file included with the source package to install the plugin correctly. There’s really nothing too complicated about installing this plugin either. In fact, we’ve done it ourselves before and it took us less than 5 minutes total.
Once installed, go ahead and click “Activate Plugin” to make sure it’s working properly. If you see “Plugin activated successfully” next to the title bar, congratulations. Now you should be able to browse around your newly customized WordPress dashboard and customize whatever features you'd like.
Note that unlike other white label solutions, this one does require you to know basic PHP programming knowledge. However, it shouldn’t pose too big of a challenge for anyone willing to learn. And if you ever decide to upgrade to a paid plan, you won't lose access to the original source code so you can easily revert back to the default state whenever you wish.
WordPress is known as a Content Management System (CMS), meaning that its users aren’t limited to editing static webpages. Instead, they can edit almost anything related to the actual appearance of the page including adding images, videos, links, and even forms. This flexibility means that when you first install WordPress, you’ll probably spend hours tweaking every aspect of the interface until you finally settle on a layout that feels right to you.
However, after doing that work manually, you may be ready to move onto bigger things. For example, maybe you want to add extra functionality to your website such as allowing customers to signup for membership plans or sell products directly from the frontend. Or perhaps you want to offer additional payment methods beyond credit cards.
All of those tasks involve writing small amounts of code, and you could always hire a developer to help you accomplish them, but sometimes it's better to avoid the headache altogether and let someone else handle it. That's where plugins come in handy. They're basically mini programs that extend the functionality of WordPress itself in various ways. Some plugins are very useful, others are useless bloatware, and yet others fall somewhere in between.
To give you an idea of what kind of stuff people are currently developing for WordPress, check out our roundup of the best WordPress plugins to date.
A "label" is simply a piece of information attached to something that helps categorize that item. When referring to data stored within a database, labels usually consist of keywords that describe the contents of individual rows. Think of it like putting tags on items in a shopping cart.
For instance, say you wanted to keep track of how often a particular blog post gets clicked on. One option would be to write a comment on that specific article with a short description pointing out how many times it got shared. Another option would be to attach a tag called "clicked_once" to the row in question. By tagging the data this way, you can retrieve it later using SQL queries to analyze trends.
When talking about WordPress specifically, we typically refer to labeling posts with a certain category ID number or slug value. A few examples include "home", "about", "latest news". Each of these categories is assigned a separate label ID, and when you display a single post on your website, you can tell it belongs to one of those categories by checking against the corresponding label id.
The reason I mentioned this is because this practice is pretty common among developers and designers alike, and it goes hand in hand with the term ‘labels' as applied to WordPress. As explained above, labels are used to organize data within a table structure, and WordPress uses this technique extensively throughout its core code. Most importantly though, it's how you manage menus on the backend.
So if you were creating a menu inside the WordPress Admin Dashboard, you could assign names to each link such as "Home", "About Us", etc., and then reference them elsewhere in the WordPress Core Code (which I'll explain below) using the same IDs. Essentially, you can think of labels as shortcuts to data that you store in tables.
Now the cool part is that you don’t actually have to worry about setting up these labels. WordPress handles that automatically for you when you install it. All you have to do is enter a label name and select a folder location for storing your associated.php scripts. After that, all you need to do is open the WordPress Admin Panel, navigate to Appearance > Menus, and you should see your new menu listed alongside all the existing ones. Clicking on it will bring up a preview screen showing exactly what it displays on your site.
As you can imagine, it's important to remember that labels are essentially pointers to data organized in tables. This explains why WordPress needs to maintain strict control over them. Otherwise, it wouldn't be possible to update menus in realtime across hundreds of thousands of blogs without breaking the system entirely.
On the flip side, this also means that if you remove a label from a given menu entry in the WordPress Admin Panel, you’ll have to change the script references in order to reflect the changes. So, for example, let's say you delete a sidebar widget from the About Us section and replace it with a logo image. To fix that problem, you'd have to modify the relevant line of code in the header.php file located at /wp-content/themes/yourtheme/header.php.
Here's an example of how it would look:
In this case, the line reads:
$mySidebar = 'footer';
...and now you'd replace it with:
$mySidebar = '';
That last bit is critical because otherwise the sidebar won't show up anywhere. Without it, the About Us section will remain empty.
Of course, most people don't realize that changing the header.php file is enough to break the whole thing. Luckily, there's another solution that lets you override the menu entries outside of the main framework. That's why we added the second paragraph above.
How to white label WordPress
It turns out that it's quite easy to turn your standard WordPress installation into a fully customizable platform for selling goods online. Here's how it works:
1. Install the aforementioned White Label CMS plugin.
2. Copy the entire directory that includes the plugin files to your server.
3. Navigate to /wp-admin/install.php in your browser and fill out the form according to the directions. Choose the "Upload Files" button to begin uploading all of your custom elements.
Just follow our battle-tested guidelines and rake in the profits.