ClickBank has been gaining impressive traction over the years. Being one of the most popular retailers, the platform provides plenty of benefits for all of its affiliates. When we take the advantages into consideration, it comes as no surprise that more and more people are willing to become ClickBank affiliates these days.
People are often confused when they first tackle affiliate marketing—they have no idea how to choose and promote products, how to make the most significant amount of commissions, and so much more.
The reality is that you can’t become a successful affiliate if you don’t research what it entails. It’s not as easy as one-two-three—it takes a lot of time, effort, and dedication. ClickBank practices for beginners should be taken more seriously since the majority of new affiliates fail to make a single sale and give up shortly afterward.
Our most valuable advice is that you take your time and look into how to advertise your ClickBank products—it’s necessary that you understand why you should use particular platforms and how you can utilize them properly.
We already know that ClickBank promotional material works like a charm on Instagram, Facebook, LinkedIn, etc. What about ClickBank on Pinterest, though? How effective would it be to promote ClickBank on this platform?
Considering the fact that Pinterest is the third-largest social media network in the United States, with 367 million users, it’s a fantastic marketing platform.
If you’re curious to learn more about the matter, let’s look into it.
Sources: ClickBank and Pinterest
Pinterest is an excellent platform to get started with if you want to promote your ClickBank products with relative ease. It allows for creative freedom that’s necessary when developing a campaign.
While you can’t sell ClickBank products directly through the platform, you can advertise and link them to your website or landing page.
Landing pages can be beyond useful when it comes to this type of marketing, so we suggest that you create one as soon as possible. If you’re unsure which platform to use, you should check out the ongoing battle—InstaPage vs. ClickFunnels—and see which one is better for you.
What you need to know when creating a landing page is that it’s supposed to be legible, cohesive, and engaging. If you make it look like a sales pitch, you probably won’t be able to attract more than a couple of potential buyers.
Sales-oriented copy, design, and overall approach perform poorly, so try to stay away from it.
If you want to promote ClickBank products on Pinterest effectively, the key is to be as consistent as possible. Posting content once a week isn’t enough—if possible, you should make it a goal to publish something new every single day.
You have to keep in mind that Pinterest gets insane amounts of traffic. Most users, therefore, publish content frequently because the competition is dense. Your affiliate competitors are going to try to make the most of all channels, meaning that you should step up your game as much as they do.
All in all, when it comes to frequency, you should opt for daily posts for optimal results.
It would be smart to create a dedicated board to what you’re promoting. No matter if you’re trying to sell SEO tools, headphones, software products, or exchange software—you need a board where you’ll pin all your posts.
Once you create one, you need to make sure that you write a well-optimized description so that your Pin performs well in SERPs. Search Engine Optimization is the crucial factor that’s going to either make or break your Pinterest experience.
Unlike your average website-related SEO application, Pinterest has its own way of optimizing Pins. If you want to optimize your Pins successfully, all you need to do is insert relevant keywords in Pin descriptions and hashtags.
Although it may sound like the easiest thing on the planet, there’s a lot more to optimizing your Pinterest board than what you may think.
Some of the most significant aspects of becoming an established ClickBank affiliate on Pinterest are:
Using the right keywords
Writing a well-optimized description
Using general keywords with broad applications is the biggest mistake. There are thousands of Pins related to general keywords that will simply swallow up your post. If you’re looking for good results, make sure that you narrow down your research and choose the keywords that are the most relevant for your product.
Choosing too many keywords, no matter how appropriate they are, can also set you up for failure. Two to three well-chosen ones are enough for your Pin to rank successfully, so think about which ones will be the most useful.
As soon as you find the right keywords for your product, you should start writing a Pin description. Make sure that you include all of your preferred keywords so that your Pin ranks well in the SERPs, as we’ve mentioned. Including hashtags containing your keywords will also be of immense help.
Search Engine Optimization is not as quick as you may think—it takes at least a couple of months before anything you do that’s keyword-related shows up. Don’t get discouraged if the process drags out—if you’re consistent with your activities, you will get on top of it in no time.
Besides optimizing your Pins for Pinterest search engine, there are several other ways to make your Pinterest campaign more effective. The most important ones are:
Using automation tools
Choosing relevant boards for your Pins
Finding your target audience
As soon as you start promoting ClickBank products through Pinterest, we suggest that you check out some automation tools, such as Tailwind. The most significant reason as to why you should use the app is because it schedules all of your posts and does the hard work for you automatically.
We’ve already mentioned that you need to be super active on Pinterest—posting once a week doesn’t cut the mustard. If you have to post every single day in order to see results, it will be a lot easier to reach the goal by introducing this type of tool.
Tailwind, in addition, allows for user-friendly analytics—you can see how well your marketing campaign is performing through Pin Inspector and Board Insights.
If you wish for your Pin to be seen, you need to find a relevant board. For example, if you’re advertising social media marketing tools, and you pin your post on a general marketing board, it will get swallowed up by thousands of other Pins that are more relevant.
It’s because there are plenty of more relevant, marketing-related posts than your social media marketing tool one. To get better results, create and use a board for social media or marketing tools. The keywords will find a more suitable match, and your post will, therefore, rank more successfully. You can also search for relevant Group Boards, as they will increase the visibility of your Pins significantly.
You can’t sell anything if you don’t know who you’re selling to—this is the primary rule of marketing. No matter what you’re selling, be it toothpaste, digital products, or email marketing software, you need to have a deep understanding of your target audience.
If you don’t understand why it’s so crucial, let’s take a look at an example.
You’ve formulated the best, most high-quality nail polish in the world. It’s time to start advertising the product, and you think to yourself how everyone needs this nail polish in their lives.
You don’t do any research and start promoting your product all across the globe. One month has already passed, and you’ve made just a few sales. It’s hard to believe because who wouldn’t want such a perfect product? Why haven’t you made thousands of sales?
Your advertisements have never reached your target group because you didn’t have one. All of your promotional material was shown to 65-year-old men in Malaysia—and we’re all aware that they neither want nor need your nail polish.
If you’re unsure of how to find your target audience, try asking yourself some of the following questions.
How old is my target group?
They are between the age of 30 and 40.
Where are they located?
Most of them live in California.
What is their job?
They work for marketing agencies.
What is their approximate monthly income?
Their income is $3,000–$4,500.
Which social media channels do they use?
They primarily use Facebook and Instagram.
Who do they trust?
They trust their partners and coworkers.
What triggers their buying decisions?
Discounts trigger their buying decisions.
How much time do they spend researching products?
They spend 15–30 minutes on product research.
Does my product solve an issue for them?
Yes, my product helps sharpen their SEO knowledge.
Another excellent idea would be for you to analyze what your competitors are up to. If you’re uncertain how to go about it, ask yourself the following questions once you research their campaigns:
Are the background colors and images appealing?
Does this make me curious to find out more about the product?
Is the information overwhelming?
Did they include social media icons here?
Are they supposed to link to their social media?
Does the CTA do its job?
Is the information clear or confusing?
Do they use surveys to gather data on their target audience?
Through a detailed analysis of your competitors’ campaigns, you will get to learn what works and what doesn’t. As soon as you figure it out, take the good parts, and apply them to your campaign. Don’t try to copy everything they do, though—use the details to your advantage, but don’t abuse them.
You’re supposed to use this information to get inspired and tweak your campaign to perfection.
Yes, ClickBank allows affiliate links on Pinterest. Back in the day, Pinterest was the troublesome channel that didn’t allow for direct linking, which made the majority of affiliate marketers stray away from the platform.
The team behind Pinterest decided to change this a while ago, though. You can link to your landing page or website as much as you want now, which is excellent news for everyone wishing to utilize Pinterest.
If you want to add a link to your website or landing page to a Pinterest post, you can accomplish that by doing as follows:
Create a business Pinterest account. If you already have a private account, you can convert it into a business one for free
Choose either the ‘Add Pin’ symbol or the ‘Create Pin’ button
Upload the Pin you want to use as promotional material
Insert your affiliate link the ‘Website’ box
Create an optimized product description with a few keywords
Save the affiliate Pin to a relevant board
As soon as you complete the steps, you will be good to go. Don’t forget to opt for relevant boards—this may be a deal-breaker.
Although there are no rules on what’s going to convert and what isn’t, you should know the basics of why certain Pins perform better than others. If you want to create a highly converting ClickBank Pinterest post, you should try to do the following things:
Using warm colors
Making Pins long and vertical
Applying legible fonts
Offering a solution
Using high-quality photos
The team behind Pinterest examined half a million Pins and researched which ones get repinned the most frequently. It turns out that Pins with red and orange colors as the dominant ones perform twice as better than the ones with blue tones, for example.
Warm colors are much more appealing to the eye as they bring us some type of comfort, so use this information to your advantage.
Long and vertical Pins are more likely to draw attention to what they contain, as opposed to square ones. That being said, do not use square Pins by any means—your Pin will get outperformed in the blink of an eye if you opt for this shape.
The dimensions are more or less irrelevant—they don’t contribute to a potential buyer’s experience when they see a Pin. Make it as big or as small as you like—just don’t go to either side of the extremes.
If you want your ClickBank Pinterest post to succeed, use legible fonts. It’s hard to believe that, in this day and age, people still use vague, incomprehensible fonts that do nothing but make you look away.
Ask a friend or family member if they can read every single letter of your copy with ease—that’s how you’ll know that your font is right.
When creating a Pin, make it clear to your potential buyers which problem your product solves for them. If they don’t know that your product is actually a solution to one of their problems, they will skip over your post.
To make what you’re offering as clear as possible, put the solution part of it in the title—that way, you get to intrigue potential buyers right off the bat.
If you choose photos of poor quality, you’ll set yourself up for failure. High-quality photos can contribute to your success greatly, so don’t underestimate their power. We recommend that you use photos from the following platforms:
If there’s anything you should invest in when promoting a ClickBank product through Pinterest, it has to be the visuals.
Success is a highly subjective matter—making three sales during your first month of being an affiliate may be a remarkable accomplishment for you, but poor performance for others. There is one thing you should beware of when you tackle the world of affiliate marketing, though, and that’s high expectations.
Don’t expect to get rich overnight—many ClickBank affiliates will tell you that it’s possible to make thousands of dollars in a week’s time, but that’s far from the truth. Successful affiliates have put lots of effort and dedication into getting where they are now.
Your fellow competitors have spent months, if not years, researching ClickBank and analyzing what works best for the platform. You, as a beginner, can’t compete with them. Most ClickBank newbies go for high ClickBank gravity products and get to a dead end.
Remember one thing—just because a product has a strong gravity score doesn’t mean you should immediately choose it. When it comes to gravity, you should stick to the golden mean—opt for products whose gravity is neither too high nor too low. Your success rate will be significant if you stick to our advice.
If you want to put lots of effort into making your campaign as successful as possible, you should promote it across multiple channels, not just one. We recommend that you use the following platforms:
Source: PixabayAs soon as you utilize these platforms, you will achieve your first sale in no time. Keep in mind that, even though promoting ClickBank products on Pinterest works fantastically, other social media can be just as useful and helpful.
Become CEO of your own lead generation software company, just follow our battle-tested guidelines and rake in the profits.